All corporations must be ready for the huge case, mass tort, or class action that may threaten the company’s reputation, product sales, market share, or financial stability. Bet the company litigation creates immense challenges for in-house counsel who must manage the often conflicting influences of management, the marketplace, the media, and the court system. A panel of in-house counsel will discuss their views and experiences as to successful strategies used to navigate the pitfalls of the bet the company case.